Today, Pinterest wants you posting far less and focusing instead on your own pins. Gone are the days when Pinterest wanted you pinning 100 pins per day, mostly of other people’s content. Keep reading to see what you need to know to create a successful Pinterest Marketing strategy in 2021. But in order to see success on the site, you’ll need to rethink and upgrade your strategies from previous years. Is it still a powerful tool for driving website traffic, email list building, and conversions? Absolutely. Whether you’ve been using Pinterest in your marketing strategy for a while now, or you’re just getting started, one thing is for sure: a lot, and I mean A LOT has changed in the Pinterest algorithm this year, and Pinterest marketing in 2021 looks very different than it did in previous years.
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